Karitree
Karitree is a Shea-based product line with its roots in Africa. We explored the numerous symbols and artwork found in African culture. The logo was created based on two strong symbols used on traditional African mud cloths with the meanings: "family and community" and "wealth and luxury".
Branding, Copywriting, Packaging Design, Marketing Collateral, Web Design, Photography
We worked very closely with Atelier Oost when developing a new branding for our company Karitree. It was a pleasure all along. Atelier Oost works in a very professional way while they also make sure to keep it very personal and close to the company mission.
They listened carefully to our wishes and the combination of one person being responsible for all texts and the other for the artwork works quite well. The delivery of their products is fast and correct and we found the pricing reasonable.
Marianne Cieraad | Co-Founder, Karitree Ltd.
