The client wanted something that would represent her as a Malaysian (with mixed Indian heritage) but with a western twist to link back to her English-style teacakes.
The branding for her shop was created using the idea of a mandala with the use of different elements that have a close connection to the client and her business.
The western twist in the branding lies in the typography used – classical and much in the style of her bakes.
A series of patterns were also developed in line with the main logo for use on packaging, labels and/or tags.
We also applied her branding to the exterior and interior spaces of her shop. We conceptualised the idea of using reclaimed wood as the backdrop for her logo (which we painted) as signage. We also painted murals of her logo and patterns inside her shop.
“The best agency in Nusajaya. My branding process with them was made easy because they work professionally and yet listened like a friend. The work was never rushed. They know how to deliver. ”
Sharina Ali, Business owner | Bakers Garden